GM St. Catharines - Show & Shine August 9, 2013
This event was started in 1999 with ideas on how to
stimulate employee enthusiasm in St. Catharines and to
promote our product. We thought a car show would be an
excellent way to achieve this!
The first year was a small event with only about 20
vehicles participating with the help of the
Corvette Club and a few employees who brought their
classic vehicles to the event. There were no vendors,
no BBQ, only the vehicles and a small plant tour which
has become a large part of the event every year.
During the next couple of years, the event grew but was
limited to Corvettes only. There was a live band and BBQ
added. The Niagara Corvette Club was the primary force
in promoting our event to the other Corvette clubs
throughout Southern Ontario and New York State.
Our Fourth Annual event in 2002 saw major changes. The
Show was opened up to include all “GM Powered Vehicles”
with the emphasis on Corvettes and F-Body Cars (Camaros
& Firebirds) whose engines we produced at that time.
From this point, the event began growing quickly.
Now, all means of advertising are used to promote the
event. Event Posters are handed out at local and
distant cruise nights, e-mails are sent, web sites are
utilized to advertise the show well in advance of the
August date. Vendors are contacted as well as GM
Dealers who come to promote our new vehicles.
Even though the event is restricted to GM Powered
vehicles, the last five years have experienced
phenomenal growth with over 500 vehicles registered and
include every type of vehicle from army trucks to mild
and wild modified, dragsters and classic vehicles the
same as they were when they came off the assembly line.
The number of vendors grows every year also. The Plant
Tour is still a huge attraction to participants,
particularly the Corvette and Camaro owners who want to see where
their car’s engine was built. People have traveled from
far and wide to attend our show. We have had
people from remote parts of Canada, Southern California,
Mobile Alabama, New Hampshire, Michigan, Pennsylvania,
Ohio and of course New York State attend the event.
In the last couple of years we have introduced new
trophies to the mix. They are a huge hit with the
participants. These are no ordinary trophies. They are
made from Piston and Rod Assemblies of LS2 and LS3
engines and transmission gear sets. They started being
handed out two years ago and ever since, they have
become very desirable by GM car aficionados.
A major change took place when the event was moved from
the parking lot to the
McKinnon Park area of the property in 2003. The
change of venue was a big hit with the participants who
appreciated the grassy setting in amongst the trees. We
have experienced all types of weather, sun, rain for a
few years in a row and the even the great power failure
of 2004 which happened at the start of the Plant Tour.
However nothing has dampened the enthusiasm of the
participants. Every year the event gets bigger and
Proceeds from the Show & Shine have been donated to
various community charities throughout the years. These
include the local
Kids Campaign and last year to the
for cancer patients and many others. Not bad for a free registration
So, check out the
pictures from past years and see the fantastic
vehicles that are drawn to the show. Make plans to
attend the show yourself. You won't regret it!; We
are a proud and enthusiastic group of GM Powertrain
To register for this event, or sign up for our
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