Chevrolet and GMC introduced the Silverado and Sierra HD to the media recently.

2011 GMC Sierra and Chevrolet Silverado HDs

Delivering more power, more capability and more confidence, the 2011 Sierra HD and 2011 Chevrolet Silverado HD are the best-in-class heavy duty pickups on the market. With class-leading towing (both conventional and 5th wheel), class-leading payload, best-in-class ride quality, and the most comprehensive package of technologies, driving and towing a larger trailer are more secure than ever. These new HDs bests the competition, from its all-new chassis to its world-class technoligies, and is a testament to GM’s commitment to build and sell the world’s best vehicles.

First Media Drive for Silverado/Sierra HDs

Chevrolet and GMC showed off the Silverado and Sierra HDs during a media drive this week in western Maryland. Sixty-two journalists participated in two days of driving. Upon their arrival to Rocky Gap Lodge, media were paired with subject matter experts and were given a brief introduction to each truck. The next morning the crew took off on a route with 12 HDs (six GMC and 6 Chevrolet’s) in various model configurations while pulling four varying weights of trailers (two campers, a horse trailer and a construction trailer) with various weighted payloads.

Maryland’s roads offered nice elevations with hills and grades, allowing the media to test both the 6.0L V8 gas and 6.6L V8 turbo Diesel/Allison Transmission, including new features such as trailer sway control, smart exhaust brake, hill start assist and GM’s new larger brakes. The journalists were very complimentary about the location choice and product offerings to test product capabilities. During the afternoon session, competitive products – 2010 Dodge Ram 2500 and 2011 Ford F250/F350 – were added to the mix to test and compare exhaust braking, trailer sway, acceleration, ride and handling and fuel economy. Media impression coverage begins the week of June 14.

Some quotes from the media:

  • GM’s exhaust brake is the best of the three (Ford/Dodge competitive comparison).
  • Great brakes . . . nice handling.
  • 6.0 Gas engine vs. Ford 6.2L is very close or on par.
  • Well integrated exhaust brake; much better than the Ram and less noisy.
  • The Ford is noisier – makes you think you’re going fast, but you’re not. Chevy is much quieter.
  • I like the brakes. They’re there right away, and if I need more they’re right there, too.
  • You’ve got the Ford beat on ride quality, that’s for sure.
  • I can’t even tell I am carrying something.
  • Good improvement on steering, feels like you got it right.
  • Exhaust brake functionality continues to dominate the positive comments; amazing how it holds the speeds on descents; much easier on the driver; “I could drive this all day.”
  • Love the transmission – “Allison is the industry standard” – amazing shift quality
  • The word “composed” was used often when describing the towing and hauling capabilities – “well integrated”; “half-ton like”; “less driver fatigue”
  • We won every towing drag race up the mountains here once again – in both 2WD and 4WD

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